Everything a photo knows about where it's been.
Geotagging, EXIF and photo location, explained without the folklore. Including the parts that are inconvenient for us to admit.
Geotagging photos
Adding a location to a photo: what the coordinates are, where they live in the file, and how to write them on every platform.
Finding where a photo was taken
Reading the location back out of an image, and understanding why so many photos have no location at all.
Photo metadata
EXIF and the rest of what your camera writes into a file: what each field means, how to read it, and how to keep it through an export.
Privacy & metadata
What your photos reveal about you, which platforms already strip it, and how to take it out yourself.
Compared with other tools
How we differ from the tools people usually find first. Every figure below was checked against the competitor's live site, including the ones where they beat us.
Geotagging & SEO
The claims made about photo metadata and search rankings, checked against what Google has actually said.